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Snap! The Job's a Game: The Gamification of Difficult Tasks

Bryan Young
June 12, 2024 | 3 min read

“In every job that must be done, there’s an element of fun,” Mary Poppins once wisely counseled Jane and Michael Banks. “You find the fun and SNAP! The job’s a game!”

The same is true for any task you're avoiding. Including writing.

There is a lot of powerful neurochemistry that's unleashed by turning tasks into a game. It's called "gamification," and there's a reason the most successful apps of today use it.

How many times has that sad little Duolingo owl shamed you into continuing your daily learning streak? Who among us hasn't gotten out of bed at 11:59 p.m. to reach their step count goal?

The same methods work for writing, too. It's just a matter of implementing them into your own writing process.

 

Gamification for Writers

NaNoWriMo (National Novel Writing Month) and its daily word trackers first showed me how powerful it was to record and track data on my writing progress. It kept me extremely motivated throughout the long process of writing a book. And being able to see the task of writing as a friendly competition with my friends worked even better.

But that was only active for the month of November. How could I keep it going all year-round?

Enter Freewrite.

Postbox is the name of Freewrite's web app that backs up your work to the cloud and syncs with other third-party cloud services. The best part about Postbox? It shows you some powerful writing stats!

By setting up a Postbox profile, you get access to a unique URL that serves as a home for your Freewrite stats and achievements. Things like word count are tracked automatically, and you earn badges for hitting certain milestones.

With my public Postbox profile, you can always keep me accountable. I’m currently working hard to get my 500,000 words badge. I’m well over 400,000 now, so I should hit it this year, easy.

Gamifying last year's NaNoWriMo with other Freewrite users is what pushed me to win the Freewrite leaderboard — I was the writer with the top word count among Freewrite users in November!

 

Picking Your Stats

Different stats will inspire different writers. Here are a few that work for me:

1. Word Count

Your Postbox Profile keeps track of your daily word count written on Freewrite and displays it in a handy graph. I've taken this method even farther in order to keep track of all of my writing across all platforms — from my Freewrite to my Smith-Corona 2200, my computer, and even pen and paper.

My writing group and I made our own spreadsheets to keep track of our daily, monthly, and yearly word counts against each other, but also keep track of our daily writing streaks.

2. Streak

This is the same principle the Duolingo owl uses to inspire (and terrify) users.

I’m the sort of writer who feels like working on my writing every day is a great way to keep up my momentum and to that end, keeping track of my streak gamifies it in a way that keeps me on task.

Watching my streak has been so effective for me that as I write this, I am on day 3,261 in a row of writing. That means I started in July 2015 or so and haven’t stopped.

Being able to watch that number tick up every day has kept me writing through vacations, surgeries, illnesses, hospital visits, holidays — you name it.

 

Find Your Motivation

In that nine years of daily writing, I’ve written millions of words, dozens of books, thousands of articles, and more. Gamification works for me. For others, it doesn’t work like that, and there’s no shame in that.

What you need to do is find what works for you.

Like Mary Poppins said: Find that element of fun and SNAP! Your writing will be a game. Easy.

 

August 22, 2025 3 min read

Most of us are surrounded by screens all day. To get your writing done, take writer Shannon Liao's advice and unplug.

July 21, 2025 2 min read

It’s literary legend Ernest Hemingway’s birthday week, and we’re throwing "A Moveable Feast" in his honor. Purchase a Hemingwrite this week and be entered to have your purchase completely refunded.

July 21, 2025 2 min read

Official Rules for the Promotion

No purchase necessary to enter or win. A purchase will not increase your changes of wining. Void where prohibited or restricted by law.

1. Eligibility

The Purchase Refund Giveaway ("Promotion") is open only to legal residents of the 50 United States and the District of Columbia, who are 18 years of age or older at the time of entry. Employees, officers, and directors of Astrohaus ("Sponsor") and its affiliates, subsidiaries, advertising and promotion agencies, and their immediate family members (spouse, parents, siblings, and children) and/or those living in the same household are not eligible. The Promotion is subject to all applicable federal, state, and local laws and regulations.

2. Promotion Period

The Promotion begins at 8 a.m. EST Monday, July 21, and ends at 11:59 p.m. EST on Sunday, July 27 ("Promotion Period"). Sponsor's computer is the official timekeeping device for this Promotion.

3. How to Enter

There are two (2) ways to enter:

a) Purchase Method:

During the Promotion Period, make a purchase of any product through https://getfreewrite.com/. All eligible purchasers will automatically be entered into the Promotion. Limit one (1) entry per purchase.

b) Free Alternate Method of Entry (AMOE):

To enter without making a purchase, fill out the form here.Limit one (1) AMOE entry per person.

4. Prize

One (1) Grand Prize: A refund equal to the amount of the winner’s eligible purchase (not to exceed $1,099.00 USD). If the winner entered via the AMOE method, they will receive one Ernest Hemingway Signature Edition Smart Typewriter.

Approximate Retail Value (“ARV”): up to $1,099.00 USD.

5. Winner Selection

One (1) potential winner will be selected in a random drawing on or about August 15, from among all eligible entries received during the Promotion Period. Odds of winning depend on the total number of eligible entries received.

6. Winner Notification

The potential winner will be notified by email within five (5) business days following the drawing. The potential winner may be required to complete and return an Affidavit of Eligibility, Liability & Publicity Release within seven (7) days of notification. If a selected winner cannot be contacted, is ineligible, fails to claim the prize, or fails to timely return the required documents, the prize may be forfeited and an alternate winner selected.

7. General Conditions

By participating, entrants agree to abide by these Official Rules and the decisions of the Sponsor, which are final. The Sponsor reserves the right to cancel, modify, or suspend the Promotion if it becomes technically corrupted or cannot be conducted as planned. The prize is non-transferable. All federal, state, and local taxes are the responsibility of the winner.

8. Limitation of Liability

Sponsor is not responsible for lost, late, misdirected, damaged, or illegible entries or for any technical or human error that may occur in the administration of the Promotion.

9. Privacy

Any personal information collected will be used in accordance with the Sponsor’s Privacy Policy located at https://getfreewrite.com/pages/privacy-policy.

9. Sponsor

Astrohaus
1632 1st Avenue #29179
New York, NY 10028