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Snap! The Job's a Game: The Gamification of Difficult Tasks

Bryan Young
June 12, 2024 | 3 min read

“In every job that must be done, there’s an element of fun,” Mary Poppins once wisely counseled Jane and Michael Banks. “You find the fun and SNAP! The job’s a game!”

The same is true for any task you're avoiding. Including writing.

There is a lot of powerful neurochemistry that's unleashed by turning tasks into a game. It's called "gamification," and there's a reason the most successful apps of today use it.

How many times has that sad little Duolingo owl shamed you into continuing your daily learning streak? Who among us hasn't gotten out of bed at 11:59 p.m. to reach their step count goal?

The same methods work for writing, too. It's just a matter of implementing them into your own writing process.

 

Gamification for Writers

NaNoWriMo (National Novel Writing Month) and its daily word trackers first showed me how powerful it was to record and track data on my writing progress. It kept me extremely motivated throughout the long process of writing a book. And being able to see the task of writing as a friendly competition with my friends worked even better.

But that was only active for the month of November. How could I keep it going all year-round?

Enter Freewrite.

Postbox is the name of Freewrite's web app that backs up your work to the cloud and syncs with other third-party cloud services. The best part about Postbox? It shows you some powerful writing stats!

By setting up a Postbox profile, you get access to a unique URL that serves as a home for your Freewrite stats and achievements. Things like word count are tracked automatically, and you earn badges for hitting certain milestones.

With my public Postbox profile, you can always keep me accountable. I’m currently working hard to get my 500,000 words badge. I’m well over 400,000 now, so I should hit it this year, easy.

Gamifying last year's NaNoWriMo with other Freewrite users is what pushed me to win the Freewrite leaderboard — I was the writer with the top word count among Freewrite users in November!

 

Picking Your Stats

Different stats will inspire different writers. Here are a few that work for me:

1. Word Count

Your Postbox Profile keeps track of your daily word count written on Freewrite and displays it in a handy graph. I've taken this method even farther in order to keep track of all of my writing across all platforms — from my Freewrite to my Smith-Corona 2200, my computer, and even pen and paper.

My writing group and I made our own spreadsheets to keep track of our daily, monthly, and yearly word counts against each other, but also keep track of our daily writing streaks.

2. Streak

This is the same principle the Duolingo owl uses to inspire (and terrify) users.

I’m the sort of writer who feels like working on my writing every day is a great way to keep up my momentum and to that end, keeping track of my streak gamifies it in a way that keeps me on task.

Watching my streak has been so effective for me that as I write this, I am on day 3,261 in a row of writing. That means I started in July 2015 or so and haven’t stopped.

Being able to watch that number tick up every day has kept me writing through vacations, surgeries, illnesses, hospital visits, holidays — you name it.

 

Find Your Motivation

In that nine years of daily writing, I’ve written millions of words, dozens of books, thousands of articles, and more. Gamification works for me. For others, it doesn’t work like that, and there’s no shame in that.

What you need to do is find what works for you.

Like Mary Poppins said: Find that element of fun and SNAP! Your writing will be a game. Easy.

 

October 26, 2025 2 min read

NaNoWriMo has fallen. A band of rebels known as NoNotWriMo has risen to take its place.

Every November, writers around the globe attempt to write 50,000 words in one month. But last year the organization behind the beloved National Novel Writing Month disintegrated.

In 2025, it's more important than ever to support feats of human creativity. So an intrepid group of humans has banded together to face the antagonist of our age.

Join us in the fight against the Modern Prometheus.

October 21, 2025 2 min read

Official Rules for the Giveaway

No purchase necessary to enter or win. A purchase will not increase your changes of wining. Void where prohibited or restricted by law.

1. Sponsor

The Haunted Traveler Giveaway (“Giveaway”) is sponsored by Freewrite (a product of Astrohaus Inc.), located at Astrohaus, 1632 1st Avenue #29179, New York, NY 10028 (“Sponsor”).

2. Eligibility

The Giveaway is open to legal residents of the 50 United States and the District of Columbia who are at least 18 years of age at the time of entry. Employees of Sponsor and their immediate family members or persons living in the same household are not eligible to enter. The Giveaway is subject to all applicable federal, state, and local laws and regulations and is void where prohibited.

3. Giveaway Period

The Giveaway begins at 12:01 a.m. EST on Tuesday, October 21, and ends at 11:59 p.m. EST on Thursday, October 30 (“Giveaway Period”). Entries submitted before or after the Giveaway Period will not be eligible. Sponsor's computer is the official timekeeping device for this Promotion.

4. How to Enter

To enter the Giveaway, participants must submit the official giveaway form with their name and email address. Limit one (1) entry per person unless otherwise stated. Entries that are incomplete or do not adhere to the rules or specifications may be disqualified. Find the form here:https://getfreewrite.com/#hauntedtraveler

5. Prize

One (1) winner will receive one (1) Freewrite Traveler with an approximate retail value of $549. Prize is non-transferable and no substitution or cash equivalent is allowed, except at Sponsor’s sole discretion.

6. Winner Selection and Notification

Winner will be selected at random from all eligible entries received during the Giveaway Period. The drawing will take place on or about October 31. The winner will be notified via email within 5 business days of selection. If the winner cannot be contacted, is ineligible, or fails to respond within 3 business days, the prize may be forfeited and an alternate winner selected.

7. Publicity

By entering, participants grant Sponsor the right to use their name, likeness, and entry for promotional and marketing purposes without further compensation, unless prohibited by law.

8. General Conditions

By participating, entrants agree to abide by these Official Rules and the decisions of the Sponsor, which are final. The Sponsor reserves the right to cancel, modify, or suspend the Promotion if it becomes technically corrupted or cannot be conducted as planned. The prize is non-transferable. All federal, state, and local taxes are the responsibility of the winner. Sponsor reserves the right, in its sole discretion, to disqualify any individual who tampers with the entry process or otherwise violates these Terms and Conditions.

9. Limitation of Liability

By participating, entrants agree to release and hold harmless the Sponsor, its affiliates, and their respective officers, directors, employees, and agents from any and all liability arising from or in connection with participation in the Giveaway or acceptance, use, or misuse of the prize.

10. Privacy

Information submitted with an entry is subject to the Sponsor’s Privacy Policy.

October 12, 2025 4 min read

The winner of the inaugural Freewrite 500 flash fiction competition is Brie Ripley Sparks, with her short story "High Holy Days."