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Research & Writing with Freewrite: Journalist Celeste Headlee's Process

Annie Cosby
June 18, 2024 | 5 min read

Extensive research, hours of reading, slogging through historical records...

As an award-winning journalist, podcast host, speaker, and author, Celeste Headlee is no stranger to research.

Her latest book, Do Nothing, is a deep dive into humanity's relationship with work over the course of our existence and how we can fix the modern issue of burnout. And it was written entirely on Freewrite.

Of course, tracing the trajectory of human labor and existence required extensive research. 

So how does Freewrite fit into Celeste's process?

Join us for an exploration of how journalists approach research and what a research-heavy workflow on Freewrite looks like.

ANNIE COSBY: Can you give us a short history of your journey to becoming a writer?

CELESTE HEADLEE: It depends on what you mean by writer. I've been a journalist for over 25 years. But I got my first book contract in 2016, and that's when I think I became a writer the way most people mean it.

I'm now working on my fourth full-length book, and I've had two shorter books, as well. I’m also a public speaker, so I'm writing speeches all the time.

Essentially, most of what I do, including journalism, involves writing of some kind.

AC: Do Nothing was not your first book, but it is the first book you wrote on Freewrite.

CH: Yes, Do Nothing was the first book I wrote beginning to end on my Freewrite.

And it required a lot of research. I had to read a lot of extraordinarily boring books and labor records about the way people spent their days in ancient Greece and all these other things so that nobody else has to do that.

AC: [laughs] That’s very appreciated.

CH: Yes, I’m going to suffer for you.

But many of the challenges I ran into are the same as with any research that predates the Industrial Revolution. If you're looking at some narrative written by a landowner in the medieval age talking about the behavior of his serfs, that's not particularly accurate.

You need to find the actual records of these things, which often no library in the world has — except maybe the Library of Congress — and maybe even not the Library of Congress, because a lot of these texts predate America.

The other thing is that you have to ask the right questions. That's always the challenge in research.

And you need to be as unbiased as possible. You have to make sure you are not skewing your research, that you're not just looking for the answer you want.

So I had to ask questions not like “Did people work harder before the factories?” But more objective: “How many hours per day did the average manual worker work?” And so much of it is dependent on income level or class, so I had to ask these questions for every single different group of people.

Celeste's view on the go

Photo by Celeste Headlee

AC: At Freewrite, we often get pushback from people doing research-heavy work who say distraction-free devices wouldn’t work for them because of the need to look things up. We obviously disagree, and think research should not happen at the same time as drafting. You do this regularly — what does your process look like?

CH: I do research first, and then I create an outline and sort all my tidbits, all my citations, all the statistics into the outline.

By the time I'm sitting down to write at my Freewrite, I have everything in basic order and printed on actual paper. I put them up on little stands in front of me, and when I finish using a citation or a resource, I put a pen mark through it.

Obviously, you're going to go back later and shift stuff around during the editing process or add citations, and I hire a fact-checker. Frankly, that kind of work doesn't require deep focus. But the writing part of it needs my full executive function.

So I just sit there at the Freewrite, not able to do a “real quick” check on the internet for anything. Not being able to go back, and cut and paste, and all of that stuff, it freed me. And I felt better.

In days past, as a journalist, you sit at the computer and you're pulling tape and blah, blah, blah, pulling clips from interviews... You get done and you're exhausted. You just feel done.

That’s because, A — computer screens are very, very exhausting to your brain and your eyeballs.

And B — it's because I had a billion tabs open. Why do we think we need to keep them open? Do we really think we're saving time? It's ludicrous.

But the way I feel after spending several hours writing without distractions on Freewrite is worlds away from the way I feel when I get up from my computer at the end of the day.

AC: So even if your writing is based on research, the distraction-free environment helps.

CH: And not only that — you do better writing because you're able to do the writing in a way that is straightforward: beginning, middle, and end.

You're sitting down, and you have an outline in front of you, and you're writing the story. You're saying, “Once upon a time, there was a woman who was getting sick all the time and couldn't figure out what was going wrong…”

It gives you a kind of continuity that you don't get when you're constantly flipping to a different tab, looking stuff up, using a thesaurus.

You know, Stephen King says, any word that you found in the thesaurus is the wrong word.

Continuity quote

I'm completely paraphrasing his wonderful book on writing, but he's basically saying, stop checking the thesaurus. Use your own voice.

Using Freewrite forces you to do that. Essentially what you're doing is Joan Didion’s shitty first draft.

And you think you're making a shitty first draft, but the beauty of it is that it's not as shitty as you thought it was. It's your own voice. You're explaining what's happening and telling the story in your words — and that requires real focus.

Shitty first draft quote

AC: And when you get to editing, you’re sometimes surprised to find, wait, that came out of my brain? Like you said, it doesn’t exhaust you the way striving for perfection and editing-as-you-go is exhausting.

CH: Especially if you're a professional writer, or you do any kind of writing on a regular basis, even though it's creative work, it's still work. And so you can dread it, right?

With Freewrite, I don’t get that dread. I don't dread sitting down in front of it, because it's not going to make me feel horrible.

Working on an instrument that doesn't deplete you… I can walk away from my Freewrite and feel fine. I can go do other stuff that day, which is totally not possible if I sit there in front of the computer for five hours.

It’s making writing an enjoyable experience rather than just this burden.

 

Do Nothing by Celeste Headlee

Read our interview with Celeste all about the life-changing philosophy she outlines in her latest book, Do Nothing. 

 

November 21, 2025 4 min read

For the release of Sailfish, our new firmware update for Smart Typewriter Gen3 and Traveler, we created a brand-new boot-up animation to surprise and delight our writers.

We worked with talented Danish animator Mathias Lynge to bring our experience of the writer's journey to life.

We had a blast visualizing the writer's journey in this new way. Our engineers also had a blast (or something less than a blast) figuring out how to adjust this fun, playful animation to E Ink's very tricky specifications. Hello, refresh rate woes! But we think the result is pretty fun.

"The little animation made my day when I noticed. I love a good flourish."

- Freewrite user

The process of creating this animation was long and full of Zoom calls where we deeply discussed the writing process. We were struck through those conversations by how much overlap there is in creative processes of all disciplines.

So we sat down to chat with Mathias about his creative process and what it's like being a full-time animator.

ANNIE COSBY: Let's start with the basics. What kind of art do you make?

MATHIAS LYNGE: I'm a 2D animator and motion designer working freelance with a wide range of clients. The style varies depending on the project, but it’s usually either a hand-drawn look animated frame-by-frame on a drawing tablet, or a more digital, vectorized look made in After Effects.

While much of what I do is commercial work, I try to keep up with my own passion projects as well. That could be a 10-second Instagram loop of a nature scene, or an interesting character design I’ve sketched down with a pencil. It’s there that I get to sharpen my skills and try out new techniques, which often find their way into later client projects.

AC: You often share educational content on social media for other artists. Are you formally trained, or did you teach yourself?

ML: I’m mostly self-taught. I’ve been drawing for as long as I can remember, but it wasn’t until I went to university that I realized drawing could become a career.

When I first heard terms like “motion design” and “The 12 Principles of Animation” I was on a student exchange program at UCSB in California, where I had chosen a class called "Introduction to Animation." It was a big eye-opener for me, and from that point I was hooked.

But it’s mainly been online YouTube tutorials and my existing drawing experience that have taught me what I know.

Now, I have a big presence on social media, where I share my art as well as educational content centered around animation in Adobe After Effects, so I guess you could say that I'm also an animation influencer!

I’ve been drawing for as long as I can remember, but it wasn’t until I went to university that I realized drawing could become a career.

AC: That's actually how I first found your work. Do you have any specific artists who inspire you?

ML:In the world of 2D animation, I have a list of personal heroes that inspire me with their unique style: Reece Parker, Ariel Costa a.k.a. BlinkMyBrain, and Tony Babel, to name a few.

I also find a lot of inspiration from illustrators and painters I discover online, on platforms such as Pinterest. Last year I made a sparkling water animation that was heavily inspired by Cornwall-based artist Gordon Hunt. He makes these beautiful nature-inspired pointillist paintings that capture how light hits the ocean using colorful dots of paint. I tried to recreate that effect using After Effects to bring it to life, and it led me to a whole new way of animating within the program.

AC: Where else do you draw inspiration to create your work?

ML: I’m heavily inspired by the nature and cityscapes around me in Copenhagen, and I find that taking long walks through parks or down the streets of my neighborhood really sparks my imagination.

I’ll often carry around a sketchbook to quickly scribble down an idea or a loose sketch of something I find interesting, such as seeing how the light from a lamppost hits the surrounding leaves, or how the wind moves the tree in a certain way.

Then I’ll think to myself, “I wonder if I can recreate that motion using a specific technique in After Effects?”

I’m heavily inspired by the nature and cityscapes around me in Copenhagen...

AC: What does your daily routine look like as a full-time artist?

ML: It varies a lot, but I’m usually either working hard on a client project or tinkering away with a new animation tutorial for my social media channels.

I love being able to switch between the two, and when I’m going through a client dry spell, I find that staying creative and posting animation-related content helps keep me inspired while also putting things out into the world that may lead to my next client down the road.

AC: What's your #1 piece of advice for animators new to the industry?

ML: Keep experimenting and trying out new techniques. There’s no such thing as running out of creativity, and even though many of the things you try don’t necessarily go anywhere, it’s all experience that adds up and expands your toolbox. It’s a muscle that needs to be worked out regularly.

Plus, you’ll have more awesome animation to choose from when you’re putting together your next showreel or portfolio!

There’s no such thing as running out of creativity...

AC: What's one fun fact about you completely unrelated to animation?

ML:I’m a big sucker for history podcasts, especially if they are about ancient civilizations, such as The History of Rome by Mike Duncan.

I find it fascinating to hear how mankind was able to build such great empires without ever knowing what electricity, cars, or the internet are.

--

Follow along on Mathias's creative journey and find his free educational content on Instagram.

To learn more about working together, find him on LinkedIn or visit his website at www.mathiaslynge.com.

Learn more about Sailfish here.

November 19, 2025 3 min read

The E Ink delay is officially dead. Introducing the Freewrite firmware that transforms typing on E Ink once and for all.

October 26, 2025 2 min read

NaNoWriMo has fallen. A band of rebels known as NoNotWriMo has risen to take its place.

Every November, writers around the globe attempt to write 50,000 words in one month. But last year the organization behind the beloved National Novel Writing Month disintegrated.

In 2025, it's more important than ever to support feats of human creativity. So an intrepid group of humans has banded together to face the antagonist of our age.

Join us in the fight against the Modern Prometheus.