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From Romance to Horror: An Interview with Freewriter Carolina Flórez-Cerchiaro

June 19, 2025 | 4 min read

What's a romance author to do when a global pandemic hits?

For Carolina Flórez-Cerchiaro, the answer was to start writing horror.

Carolina was writing romance when she first signed with her literary agent six years ago. But, Carolina explains, when the pandemic hit, she pivoted to horror.

"There was something about being isolated at home, living through the literal nightmare that COVID-19 was, that made me want to dive into a haunted house book," she explains. And it's a good thing she did.

That horror novel, Bochica, sold to Simon & Schuster at auction. (Trust us, it's a big deal.)

In fact, switching genres changed her life in more ways than one. "Writing Bochica made me want to move to an old manor in the woods," Carolina says, "so I now live in a house that I’m pretty sure is haunted."

Read on to learn how this Freewriter uses her four-year-old Freewrite Traveler to draft.

ANNIE COSBY: What does your writing process look like?

CAROLINA FLÓREZ-CERCHIARO: My writing process varies depending on the project, but generally, I start with some brainstorming before drafting. I’m not a heavy outliner, but I do make a rough roadmap — usually marking where the character starts, the midpoint, and a general idea of the ending.

It’s often just a list of bullet points to give me some structure. I don’t always know how I’ll get from point A to point B, and the outline changes as I go. I usually re-outline after drafting to make better sense of the story. I don’t treat the outline as strict — I let myself get lost in the story once I’m in it.

It’s really important for me to get the words on the page, even if they’re messy. You can’t edit a blank page, and revising is actually my favorite part of the process. So I focus on finishing that first draft so I can dig into the part I enjoy most.

For projects like Bochica where the historical backdrop is essential, I research before drafting, and continue to do so while writing and revising.

"I don’t treat the outline as strict — I let myself get lost in the story once I’m in it."

AC: How long did it take you to write Bochica?

CFC: The first draft took me about three months to write, and I revised it for another six to eight months with my agent before we sold it to my editor.

AC: That's really fast! How did Freewrite factor into your writing process?

CFC: My Freewrite Traveler is an essential part of my writing process, for every project I work on. It helps me get the juices flowing when I’m stuck, but it also helps me get those words on the page faster. I call it my little magical device!

I not only use it when I draft, but also when I’m revising, and I need to rewrite or add new passages, chapters, or scenes. I use it ALL the time.

"I call [Traveler] my little magical device!"

AC: Why do you prefer to draft on a Freewrite?

CFC: There’s a literal freedom that I get from using it as I’m drafting, similar to when I write by hand, but way more convenient. It’s quick, it keeps me off the internet, and I can easily upload it to my computer!

AC: Let's dig into your publishing journey. How did Bochica get published?

CFC: Bochica isn’t the first book I ever wrote, and it’s also not the book that got me my agent. I was actually writing romance when I signed with my literary agent almost six years ago, and when the pandemic hit, I decided to pivot into writing horror which had always been my favorite genre to read.

When the book was ready for editors, my agent sent it out, and I got an initial offer within days, then we got more offers, and the book ended up selling at auction to Simon and Schuster.

"Writing Bochica made me want to move to an old manor in the woods, so I now live in a house that I’m pretty sure is haunted."

AC: How has the publishing process been so far?

CFC: It’s been quite an experience; you go from hitting the lowest point to feeling on cloud nine the next second.

To sum it up in one word: WILD.

I’m lucky to have an amazing team behind me, both with my literary agent, and with my publishing team at Atria/Primero Sueño Press, to help me navigate this road, to get through the good, and the bad.

"[Publishing] has been quite an experience; you go from hitting the lowest point to feeling on cloud nine the next second."

AC: And before we sign off, what is Bochica about?

CFC: After her father is accused of murder, a young woman returns to her haunted childhood home — turned luxury hotel — and is forced to face the sinister shadows of her past, and unearth the truth of her mother’s mysterious death.

Think Mexican Gothic meets The Shining.

AC: Wow. I'm in!

If Bochica sounds like a wild ride to you, too, check it out here

March 04, 2026 1 min read

Teachers inspire the next generation of writers — and we want to support that work.

Educators: Enter for a chance to win a classroom set of distraction-free drafting tools designed to help students focus on writing instead of screens.

One selected educator will receive a classroom set of 5 Freewrite Alpha devices to pilot with their students.

LEARN ALL ABOUT USING FREEWRITE IN THE CLASSROOM HERE.

ENTER HERE:

 

Make sure to submit your entry by the end of the day on Tuesday, March 31.

Eligibility

This giveaway is open to U.S. teachers and educators age 18+ currently employed at an accredited K–12 school, college, or educational institution. Read the full terms and conditions here.

Limit one entry per person.

March 04, 2026 3 min read

NO PURCHASE NECESSARY TO ENTER OR WIN. A PURCHASE DOES NOT INCREASE THE CHANCES OF WINNING.

1) Sponsor

The Educator Innovation Challenge Giveaway (“Promotion”) is sponsored by Astrohaus (“Sponsor”), the maker of Freewrite writing devices.

2) Eligibility

The Promotion is open only to legal residents of the United States who:

  • Are 18 years of age or older at the time of entry, and
  • Are currently employed as teachers, educators, or administrators at an accredited K–12 school, college, or educational institution in the United States.

Employees, officers, and directors of Sponsor, its affiliates, subsidiaries, advertising and promotion agencies, and immediate family members or those living in the same household are not eligible to participate. Void where prohibited by law.

3.) Promotion Period

The Promotion begins on Wednesday, March 4 at 12:00 AM Eastern Time (ET) and ends on Tuesday, March 13 at 11:59 PM ET (“Promotion Period”). Entries submitted before or after the Promotion Period will not be eligible.

4.) How to Enter

Eligible participants may enter the Promotion by completing the official entry form located at https://getfreewrite.com/blogs/writing-success/educator-innovation-challenge-giveaway during the Promotion Period. Participants may be asked to provide information including:

  • Name
  • Email address
  • School or institution name
  • Grade level or subject taught
  • Classroom use description for the devices

Limit one (1) entry per person during the Promotion Period. Additional entries may be disqualified. Sponsor reserves the right to verify eligibility.

5.) Prize

One (1) winner will receive: Five (5) Freewrite Alpha devices.

The prize will be awarded to the winning teacher for classroom use. Sponsor may request confirmation of educational affiliation prior to awarding the prize.

Prize is non-transferable, and no substitution or cash equivalent will be provided except at Sponsor’s discretion.

6.) Winner Selection and Notification

The winner will be selected by random drawing from all eligible entries received during the Promotion Period.

The potential winner will be notified via the email address provided during entry within approximately 5 business days of the drawing.

If the selected winner:

  • cannot be contacted,
  • fails to respond within 7 days,
  • or is found to be ineligible,

Sponsor may select an alternate winner.

7. Prize Delivery

The prize will be shipped to the winner’s provided address within the United States. Sponsor is not responsible for lost, delayed, or damaged shipments once delivered to the carrier.

8. Taxes

The winner is solely responsible for any federal, state, or local taxes associated with receipt or use of the prize, if applicable.

Sponsor may issue an IRS Form 1099 if required by law.

9. Publicity

By accepting the prize, the winner agrees that Sponsor may use their name, school name, likeness, and statements regarding the Promotion for promotional and marketing purposes in any media without additional compensation, unless prohibited by law.

10. General Conditions

Sponsor reserves the right to:

  • Cancel, suspend, or modify the Promotion if fraud, technical failures, or other factors impair the integrity of the Promotion.
  • Disqualify any entrant who violates these Terms & Conditions or tampers with the entry process.

11. Limitation of Liability

By participating in the Promotion, entrants agree to release and hold harmless Astrohaus, its affiliates, subsidiaries, advertising and promotion agencies, and their respective officers, directors, employees, and agents from any liability, injury, loss, or damage arising from participation in the Promotion or acceptance, possession, or use of any prize.

12. Privacy

Information submitted by participants will be subject to Sponsor’s privacy policy available at https://getfreewrite.com/pages/privacy-policy.

13. Governing Law

The Promotion and these Terms & Conditions are governed by the laws of the State of Delaware, without regard to conflict of law principles.

January 28, 2026 1 min read

Write every day with the Freewrite team in February.